New York, NY – September 29, 2023 – Alliance US Holdings, LP (“Alliance”) announced today the acquisition of DiscountCell, LLC (“DiscountCell”), an awarded vendor of multiple government contracts providing easy procurement paths for state and local government agencies as well as education-based organizations.
This acquisition expands the Alliance family of companies, which includes Alliance Corporation, GetWireless, and TESSCO Technologies. Together, this family of businesses are committed to supporting and growing the value-added reseller channel ecosystem. As some of the leading wireless communications distributors in North America, the Alliance businesses have the experience, expertise, services, and vision to deliver and support wireless, telecommunications, and loT (Internet-of-Things) technology. Channel partners, vendors, and carriers can now work with the growing distribution platform for government contract procurement via NASPO (National Association of State Procurement Officials), GSA (U.S. General Services Administration), and state, local and education contracts.
“DiscountCell is excited to work with this channel ecosystem and share our government contract experience, which will lead to increased opportunity for the channel to provide technology solutions to government agencies, as well as increased support to carrier public sector teams in the fast-growing IoT and fixed wireless markets.” said Jennifer King, CEO of DiscountCell.
Rathbone Law and Cathedral Consulting served as legal counsel and financial advisor for DiscountCell. Akerman LLP and Weil, Gotshal & Manges LLP served as legal counsel to Alliance.
About Alliance US Holding, LP
Alliance US Holding, LP owns Alliance Corporation, GetWireless, TESSCO Technologies, and DiscountCell and is owned by entities affiliated with Lee Equity Partners and Twin Point Capital.
About Lee Equity Partners
Lee Equity Partners, LLC is a New York-based private equity firm that partners with successful management teams to build companies with strong growth potential. Lee Equity targets equity investments of $50 million to $150 million in middle-market control buyouts and growth capital financings in companies with enterprise values of $100 million to $500 million that are located primarily in North America. The firm invests within three distinct sectors, healthcare services, financial services, and business services, where the team has developed deep relationships over decades. For more information, visit www.LeeEquity.com.
About Twin Point Capital
Twin Point Capital is a principal investment firm founded by Lawrence H. Guffey and Jonathan E. Friesel in 2015 following their careers at Blackstone and Oak Hill Capital Partners, respectively. Based in New York, NY, Twin Point seeks to partner with outstanding management teams to build market leading companies.